The first authorized dealer of YAMAHA in Russia, the
Yamaha-Center on Petrogradskaya, which was founded in
a long ago 1996, opened its doors again, after full
reconstruction. Now the PETROSET group managed to create
the new center on a qualitatively new level, fully complying
standards that Yamaha Motor Corporation sets for the
dealer network all over the world.
The Yamaha-Center on Petrogradskaya, being reconstructed
on the author's project, makes bright impression by
the interesting solutions of interiors. The center now
has essentially greater trading area on which the best
samples of Yamaha products are widely presented, together
with accessories, apparel and original spare parts.
Service zone of the renovated center also received
additional space. It is equipped according to the Yamaha
international standard that allows making profound diagnostics
and the qualified repair of any Yamaha product of the
Russian line-up.
The renovated center belongs to a retail network of
PETROSET group, which is one of the largest distributors
of recreational products on the Russian market and the
national market leader in some important products, i.e.
outboard motors, etc. The PETROSET considers, that the
renovated center will operate on completely new high
level of appearance and performance, creating leading
competitive advantage for Yamaha on the local market,
through exceeded satisfaction of its Russian customers.
Mr. T. Kajikawa, the Senior Managing Director of Yamaha
Motor Co., Ltd., who visited the opening ceremony of
the center, expressed his opinion that the reconstructed
Yamaha-Center on Petrogradskaya now represents the new
standard of appearance and organization for all Yamaha
dealer network in Russia. The Yamaha Motor Corporation
expects, that Yamaha dealers all over Russia will follow
positive experience of the Yamaha-Center on Petrogradskaya
- a pioneer of Yamaha in Russia. Mr. M. Nomura, the
Chief of Russian department OMDO Yamaha Motor Co., Ltd.,
who also arrived to the opening ceremony, expressed
his hope, that the new standard will be widely distributed
in Russia, strengthening Yamaha brand recognition and
helping its further development and promotion.
At the official opening ceremony which was held on
October, 30, besides the above mentioned honored guests
from Yamaha Motor Co., ltd., there were representatives
of city administration, banks, and other business-partners
of PETROSET, including the largest Russian manufacturers
of boats, with which PETROSET has old and strong business
relations. The official part of ceremony has ended with
symbolical "join to Yamaha pioneers" of those
who were involved in beginning and development of Yamaha
business in Russia.
TEXT
OF THE GREETING SPEECH
AT YAMAHA SHOP OPENING CEREMONY
Mr. KAJIKAWA Takashi
Senior Managing Director
Yamaha Motor Co., Ltd
October 30, 2004.
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